Is it real?
The internet’s authenticity layer
Is it real?
The community-judged “is it AI?” platform. Vote on suspect images, text, and video — see the crowd’s verdict instantly.
Free, no install. Accuracy that compounds the more you play.
Browse the feedCreate free account
209k votes cast across 2.2k posts. Top accuracy on the leaderboard: 91%.
✨ Influencerslive demo · 1 / 3
186 votes
Is this real or AI?
AIHumanMixedUnsure
No account needed for the demo.
Posts judged
2.2k
verified + community-labeled
Votes cast
209k
and counting
Active this week
6
voters in the last 7 days
Top accuracy
91%
@ddoumani
For when something feels off
You’ve had this moment.
Pause for ten seconds. Cast a vote. See if a few thousand strangers see what you see.
💞Swiping right on a profile that’s almost too perfect.Tinder, Hinge, Bumble. The lighting is studio. The smile is symmetrical. Real or generated?See the dating feed 💼Reading a LinkedIn post that sounds like a textbook.Five takeaways, two emoji, one humblebrag, zero typos. Wrote it themselves — or pasted it?See the linkedin feed 📣Watching an ad with a face you can’t quite place.Brand creative, product hero shots, lifestyle stills. Stock model, real photoshoot, or generated?See the ads feed 📰About to share a headline image that feels off.Wire-service photo, eyewitness frame, AI render of an event that didn’t quite happen. The crowd calls it.See the press feed ✨Following an influencer whose photos look… uniform.Same skin tone, same pose, same impossible bokeh. Real photographer or generated set?See the influencer feed 🎙️Hearing a voice memo from someone who never records.A clip going around. The cadence is theirs. The breaths… maybe? Voice clones already pass casual ears.See the voice feed
How it works
A vote, a reveal, a verdict.
The whole loop takes about ten seconds. Do a hundred and your accuracy curve stops lying to you.
01
Vote your gut
AI, Human, Mixed, or Unsure. Aggregates and ground truth stay hidden until you commit.
02
See the reveal
The crowd’s call lands instantly with a verdict animation. Verified label shown when known.
03
Build reputation
Accuracy compounds. Streaks reward consistency. Badges mark milestones.
Categories
The synthetic places.
Influencer photos. LinkedIn thought-leadership. Dating profiles. Voice clones. Each category has its own tells. Build expertise in the ones that matter to you.
✨256InfluencersAI-generated influencer photos and videos.💼99LinkedInSuspiciously polished thought-leadership posts.🗳️249PoliticalSynthetic media around politics and current events.💞327DatingTinder, Hinge, Bumble — real or generated?📣156MarketingAI-made ads, product shots, and brand creative.🎙️46Voice clonesAudio that may have been generated or cloned.🎨490ArtIllustrations and digital art — AI or human?📰48News & journalismArticles, headlines, and reporting under question.📸268Press photographyWire-service images, retracted news photos, and authentic photojournalism.🐦48TweetsSuspicious posts from the timeline.🧪253MiscEverything that defies a category.
Reputation
Earned, not bought.
Vote weight scales with proven accuracy. New accounts start humble. The leaderboard surfaces who’s actually right, not who shouts loudest.
Accuracy
Streaks
Volume
Top accuracy
1DD@ddoumani91%261 scored2CA@caseandjax80%364 scored3ON@one\_elle\_michele78%156 scored4
@carlos\_isit69%229 scored5JA@jaxandcase65%107 scored
FAQ
The honest answers.
How does the crowd decide what’s real?
Every post collects votes from the community: AI, Human, Mixed, or Unsure. Votes are weighted by each user’s historical accuracy, so people who’ve been right more often have more pull. When a post has a verified label (e.g. confirmed AI-generated by the original creator or a credible source), that label is shown next to the crowd consensus.
Is is-it.ai free?
Yes. Voting, commenting, leaderboards, daily challenges, and badges are all free. Premium analyst tools and a public API are on the roadmap, but the core loop will stay free forever.
Why should I trust the crowd over an AI detector?
We don’t weigh votes equally. A user who’s wrong consistently gets less weight than a user with proven accuracy across hundreds of posts. New accounts also carry less weight until they build a track record. The crowd is a calibrated signal, not a popularity contest — and unlike black-box AI detectors, every call is debatable in the comments with the evidence visible.
What if there is no verified label on a post?
Then the consensus stands. We’re upfront when ground truth is unknown — your call still helps shape the community verdict, and you don’t lose accuracy points for going Unsure on those posts.
Can I submit my own posts to be judged?
Soon. Phase 3 of the roadmap opens up user submissions and URL ingestion with a content-review pipeline. For now, the feed is curated from thousands of carefully sourced examples across art, press photography, dating profiles, LinkedIn, ads, and more.
How do you stop me from spoiling myself?
Vote totals, percentages, source labels, and verified ground truth are all hidden until you cast your vote. We even keep them off the network response so your browser can’t peek.
What kinds of content can I judge on is-it.ai?
Images, text, and short-form video today — across categories like influencer photos, dating profiles, LinkedIn thought-leadership, political media, marketing ads, voice clones, art, and press photography. Audio voice-clone detection and longer video are next on the roadmap.
Help decide what’s real.
Free. Thirty seconds to sign up. No takes required, no algorithm farming you for ad bait. Just call them.