AI app builder. Marketing included.
built.new · Early access opens September 2026
AI app builder. Marketing included.
Describe the app in plain words, without code. built.new plans it with you, builds it, ships it, then runs the analytics, marketing and ads around it.
From a team with two exits, one past $100M in revenue.
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9:41
built_.new_Week 3
Grooming bookingsSample project · booking app for a dog-grooming studio
41bookings this week+9 on last week
$1,860revenue
12new clients
$120ads → 14 bookings
This week
- Ran the Saturday-slots ad on Instagram; paused the one that did not book.
- Noticed Saturdays fill first; suggested two more 9am slots.
- Shipped the change you asked for: a deposit on first bookings.
Tell built.new what to change…↑
BusinessAppAdsChat
A sample project, as it looks in the app. Five interview questions are already live as a free business idea test.
How it works
1. You describe it. In your own words. built.new asks who it is for, what it must do on day one, what can wait, and who pays. 2. You read the plan. Screen by screen, with what is in and what is out. It will say no to features that do not belong in a first version; you have the final call. 3. It builds and runs it. It builds the app from that plan and ships it. Then it keeps running the business side: analytics, marketing and ads, all included.
For people with an app idea and no technical vocabulary: a salon, a studio, a clinic, a two-person shop. Early access opens September 2026; the thinking-first thesis is written up in full.
Questions before you join
Is built.new the same as Bolt.new?
No. built.new is made by Built Inc., a four-person team based in San Francisco. Bolt.new is a separate product from StackBlitz, and the two companies are not connected. If a search sends you to Bolt, the address you want is built.new.
What is built.new?
An AI, no-code app builder. You describe the app in plain words; it plans the app with you, builds and ships it, then runs the analytics, marketing and ads around it. The first month is free.
When does built.new open?
Early access opens September 2026. Join the waitlist above and you get an email the moment it opens, with your first month reserved.
Do I need to know how to code?
No. You describe the app in plain words. Before anything is generated, a product architect and a business mentor plan it with you, so the work you do is deciding what the app is for and who pays for it.
How much does built.new cost?
Pricing is not published yet. Early access opens September 2026 with the first month free and no credit card. Until then, our learn pages show what Lovable, Bolt and Replit charge, with every price re-read monthly.
What can I build with built.new?
The app a small business or a first-time founder needs first: bookings, client portals, internal tools, a paid subscription product. The sample project on this page is a booking app for a dog-grooming studio, ads and weekly numbers included.
How is built.new different from Lovable, Bolt or Replit?
They start generating from your first message and bill you for every retry. built.new plans the app with you first, then builds and ships it, and keeps working after launch on the analytics, marketing and ads. The tools stop at the code.
What does “marketing included” mean?
After the app ships, built.new runs the analytics, marketing and ads around it: it tracks where customers come from, writes and runs the ads, pauses the ones that do not convert, and reports the week in plain numbers, like the sample above.
Do I need a finished idea before I join?
No. Planning the app with you is the first thing built.new does. If you want to test an idea today, the free business idea test on this site scores it out of 100 in 60 seconds, no email needed.
What happens after I join the waitlist?
One email when early access opens, with your first month reserved. No credit card and no other mail. Every friend who joins through your invite link earns you another free month.