Advanced Amazon analytics
that grows your profit- Our insights
- +
- Your data
- \=
- More Profit
- Our insights
- +
- Your data
- \=
- More Profit
- No long-term contracts
- No setup fees
- No credit card required
Advanced Amazon analytics
that grows your profitThe only Amazon analytics platform that shows you profit, ad efficiency, market share, and customer LTV in one place. Built for brands doing real volume.
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We’re part of:
Trusted by
1000+
industry leaders
Best Seller in Deodorants
100%
NTB accuracy
3×
Faster Insights
Best Seller in Sea Vegetables
2×
Subscriber Growth
40%
NTB increase
Best Seller in Headbands
5hrs+
Saved Daily
100%
Profit Clarity
Best Seller in Flushable Wipes
3×
Optimization
100%
Branded view
Top agency
100%
Auto Reporting
50hrs+
Saved
Best Seller in Probiotics
4×
Efficiency Gain
100%
Cost Control
Top agency
100%
Centralized Data
5×
Reporting Speed
Best Seller in Cutting Boards
+13%
Gross margin
−22%
Refund reduction
Best Seller in Home & Kitchen
\-18%
Wasted ad spend
10x
Decision Speed
Product tour
See how it works in a few minutes
One walkthrough: connect your account, open your real P&L, and find the first decision worth making. Real product, real data.
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Business type
Amazon analytics platform
built around your business modelThe software adapts to how you sell with powerful and customizable Amazon analytics tools. Select your business model to see your reporting setup.
Durable Goods
Comprehensive Amazon marketplace analytics for every part of your business — from essential profit tracking to Amazon advanced analytics like PPC by hour and keyword-level market share.
CPG (fast moving) goods
All reports are built for repeat-purchase brands that form a perfect Amazon business analytics kit for CPG. Track P&L by New-to-Brand vs. Repeat, monitor Subscribe & Save, LTV, and cohorts — with 12+ CPG-optimized reports to help your brand grow.
Agency
Do all your internal analytics and client reporting in one place with our Amazon sales analytics software. Build reports that look exactly like the ones your clients know — or design something completely new using flexible Amazon seller software.
Customization
Build dashboards that match how your team works — tailored KPIs, workflows that empower your business with our customizable Amazon analytics.
Financial analytics
See the real impact
of your decisionsProfit Dashboard
Get instant visibility into your daily profit.
Monitor all key metrics by account and Parent/Child ASIN in real time with one of the most essential business analytics reports. Spot sudden drops, low-profit ASINs, or unusual spikes before they affect your bottom line.
Profit Calculator
Test your pricing and cost scenarios before acting.
Calculate per-unit margins instantly. See how price or fee changes affect your breakeven point and adjust PPC spend based on ROAS or ACoS thresholds.
Profit and Loss Statement
See exactly where your profit leaks.
A structured P&L that calculates gross margin after each cost group, helping you pinpoint whether profit loss comes from rising fees, refund rates, or marketing spend. Stop guessing and know precisely which factor impacts your bottom line with our Amazon seller analytics software.
Plan vs Actual
Stay on track toward your monthly goals.
Use our advanced Amazon seller software to compare your planned vs. actual sales and profit by product or category. Quickly identify underperforming areas and adjust strategy before targets slip.
Ivan Tsvilik CEO at True Sea Moss
Before My Real Profit, we treated all revenue the same. Now, we separate strategies for new-to-brand and repeat buyers, optimize ad spend accordingly, and finally understand where real lifetime value comes from.
Growth & Market Analytics
Get insights
that drive action
SQP Market Share Customer Lifetime Value Advertising Analytics Traffic Analytics My Brand vs Competitors
SQP Market Share
Identify profitable market share and hidden cannibalization.
Track your market share by keyword to see where you win, lose, or cannibalize your own sales. Identify high-relevancy terms with organic growth potential and spot keywords that drain ad spend without driving incremental market share.
Customer Lifetime Value
Understand every stage of your customer lifecycle.
A multi-page report built for CPG brands with repeat buyers. See New-to-Brand vs Repeat revenue, Subscribe & Save trends, cancellations, lifetime profit by cohort, and breakeven ACoS targets — all in one place.
Advertising Analytics
See which ads grow profit and which burn it.
Developed with top-level Amazon PPC professionals to bring clarity to complex data. From campaign-level to keyword-level insights, analyze what’s actually driving profitable traffic.
Traffic Analytics
See where your traffic really comes from.
Break down sessions by organic vs. paid source and understand conversion rate trends. Use it to detect when ads start driving less efficient traffic or when organic visibility improves.
My Brand vs Competitors
Benchmark your performance against the market.
Compare CTR, ATC, and CVR to your competitors by keyword. Identify high-relevancy terms where you outperform and gaps where competitors gain share.
Operations & Monitoring
See what’s off,
fix it fastKPI Dashboard
Find the real reason behind your sales changes.
All your core Amazon business analytics reports and KPIs — sessions, conversion rate, PPC performance, margin — in one place. Check daily, weekly, or monthly views to instantly understand what caused the change and what to fix next.
FBA Inventory
Manage stock levels with precision.
Our system flags products as critical, urgent, healthy, or overstocked based on real sales velocity and PPC performance — helping you act before you run out or overorder.
Refunds Analytics
Find and fix the real causes of product returns.
Track refund rates by refund date or even order date. Use it to update your content, address customer pain points, and spot quality or fulfillment issues early to reduce margin loss.
Amazon Keyword Analytics
Discover what the market is searching for next.
See 1M+ keywords with top 3 ASINS by sales, and find where competitors rank and you don’t. Identify new market opportunities and shifts in customer demand before they peak.
Chris Kjeldsen CEO at CGK Linens
20+ people rely on MRP daily in decision making processes
100%
Plan vs. actual by SKU
12%
Refund loss reduction
160hrs
Saved a month
Use cases
Built to solve real problems
Amazon sellers faceDo I make money from new-to-brand customers?
Is my CTR and CVR “good” vs average?
Which keywords should I push harder?
Do customers refund my products because of poor content?
How many new-to-brand S&S customers did I get last month?
Do I get more NTB customers during Prime day?
Are my ads showing in the right places at the right time?
Do I make money from new-to-brand customers?
Is my CTR and CVR “good” vs average?
Which keywords should I push harder?
Do customers refund my products because of poor content?
How many new-to-brand S&S customers did I get last month?
Do I get more NTB customers during Prime day?
Are my ads showing in the right places at the right time?
Security
Your Data, Always Secure
Unbreakable Infrastructure
Powered by Google Cloud for maximum uptime, scale, and compliance. Data is encrypted at all times — no exceptions.
Privacy by Design
Your data is locked down — never shared, never exposed. We request only the bare minimum permissions to operate.
Engineered Secure
Every service is built in Java with mandatory reviews, rigorous testing, and strict dependency control. No shortcuts, ever.
Proven Support
Our experts are former engineering leads and data science heads in finance, who aim to deliver support with uncompromising security standards.
Safe data
CCPA
GDPR
ISO
More than just reporting
Extra value that
drives real resultsAlongside accurate data and one of the most advanced Amazon seller analytics tools, you get customization, flexibility, and a dedicated team to help you make the most of every insight.
Real-Time Data
Data updates every 30 minutes
We refresh your data every 30 minutes, so you always see your business results without delay.
Customizable Reporting
Reports built for your needs
If something's missing, we'll add it. Your Amazon seller data analytics dashboards can be customized to track the metrics that matter to you.
Personalized Approach
Reporting aligned to your model
Whether you're a CPG brand, a durable goods seller, or an agency, we adapt reporting to match your specific goals and workflows.
Dedicated Growth Support
A team that works with you
You get a dedicated account team to answer questions, guide you through our Amazon seller analytics software, explain results, and help you grow faster.
Only 2 clicks stand between you and data you've never seen before
Book a free demo call or start your free trial today and see exactly how it works for your business.


