Advanced Amazon analytics that grows your profit

myrealprofit.com · 2026-10-04 · by Long Nguyen ·generic
Advanced Amazon seller analytics software built for your business model. Track profit, PPC, LTV, market share & more. Data updates every 30 min.

Advanced Amazon analytics

that grows your profit

  • Our insights
  • +
  • Your data
  • \=
  • More Profit
  • Advanced Amazon analytics

    that grows your profit

    The only Amazon analytics platform that shows you profit, ad efficiency, market share, and customer LTV in one place. Built for brands doing real volume.

    Start free trial Watch video

    We’re part of:

    Amazon - Markerplace developer council Amazon - Seller central partner network

    Trusted by

    1000+

    industry leaders

    Best Seller in Deodorants

    Salt & Stone

    100%

    NTB accuracy

    3×

    Faster Insights

    Best Seller in Sea Vegetables

    True Sea Moss

    2×

    Subscriber Growth

    40%

    NTB increase

    Best Seller in Headbands

    Kitsch

    5hrs+

    Saved Daily

    100%

    Profit Clarity

    Best Seller in Flushable Wipes

    Good Wipes

    3×

    Optimization

    100%

    Branded view

    Top agency

    Trivium

    100%

    Auto Reporting

    50hrs+

    Saved

    Best Seller in Probiotics

    Seed

    4×

    Efficiency Gain

    100%

    Cost Control

    Top agency

    TripleLine

    100%

    Centralized Data

    5×

    Reporting Speed

    Best Seller in Cutting Boards

    Royal Craft Wood

    +13%

    Gross margin

    −22%

    Refund reduction

    Best Seller in Home & Kitchen

    CGK Linens

    \-18%

    Wasted ad spend

    10x

    Decision Speed

    Product tour

    See how it works in a few minutes

    One walkthrough: connect your account, open your real P&L, and find the first decision worth making. Real product, real data.

    My Real Profit product tour Play video

    Business type

    Amazon analytics platform

    built around your business model

    The software adapts to how you sell with powerful and customizable Amazon analytics tools. Select your business model to see your reporting setup.

    Durable Goods

    Comprehensive Amazon marketplace analytics for every part of your business — from essential profit tracking to Amazon advanced analytics like PPC by hour and keyword-level market share.

    Learn more

    Durable Goods

    CPG (fast moving) goods

    All reports are built for repeat-purchase brands that form a perfect Amazon business analytics kit for CPG. Track P&L by New-to-Brand vs. Repeat, monitor Subscribe & Save, LTV, and cohorts — with 12+ CPG-optimized reports to help your brand grow.

    Learn more

    CPG (fast moving) goods

    Agency

    Do all your internal analytics and client reporting in one place with our Amazon sales analytics software. Build reports that look exactly like the ones your clients know — or design something completely new using flexible Amazon seller software.

    Learn more

    Agency

    Customization

    Build dashboards that match how your team works — tailored KPIs, workflows that empower your business with our customizable Amazon analytics.

    Learn more

    Customization

    Financial analytics

    See the real impact

    of your decisions

    Profit Dashboard

    Get instant visibility into your daily profit.

    Monitor all key metrics by account and Parent/Child ASIN in real time with one of the most essential business analytics reports. Spot sudden drops, low-profit ASINs, or unusual spikes before they affect your bottom line.

    Explore more

    Profit Calculator

    Test your pricing and cost scenarios before acting.

    Calculate per-unit margins instantly. See how price or fee changes affect your breakeven point and adjust PPC spend based on ROAS or ACoS thresholds.

    Explore more

    Profit and Loss Statement

    See exactly where your profit leaks.

    A structured P&L that calculates gross margin after each cost group, helping you pinpoint whether profit loss comes from rising fees, refund rates, or marketing spend. Stop guessing and know precisely which factor impacts your bottom line with our Amazon seller analytics software.

    Explore more

    Plan vs Actual

    Stay on track toward your monthly goals.

    Use our advanced Amazon seller software to compare your planned vs. actual sales and profit by product or category. Quickly identify underperforming areas and adjust strategy before targets slip.

    Explore more

    Ivan Tsvilik CEO at True Sea Moss

    Before My Real Profit, we treated all revenue the same. Now, we separate strategies for new-to-brand and repeat buyers, optimize ad spend accordingly, and finally understand where real lifetime value comes from.

    Growth & Market Analytics

    Get insights

    that drive action

    SQP Market Share Customer Lifetime Value Advertising Analytics Traffic Analytics My Brand vs Competitors

    SQP Market Share

    Identify profitable market share and hidden cannibalization.

    Track your market share by keyword to see where you win, lose, or cannibalize your own sales. Identify high-relevancy terms with organic growth potential and spot keywords that drain ad spend without driving incremental market share.

    Explore more

    Customer Lifetime Value

    Understand every stage of your customer lifecycle.

    A multi-page report built for CPG brands with repeat buyers. See New-to-Brand vs Repeat revenue, Subscribe & Save trends, cancellations, lifetime profit by cohort, and breakeven ACoS targets — all in one place.

    Explore more

    Advertising Analytics

    See which ads grow profit and which burn it.

    Developed with top-level Amazon PPC professionals to bring clarity to complex data. From campaign-level to keyword-level insights, analyze what’s actually driving profitable traffic.

    Explore more

    Traffic Analytics

    See where your traffic really comes from.

    Break down sessions by organic vs. paid source and understand conversion rate trends. Use it to detect when ads start driving less efficient traffic or when organic visibility improves.

    Explore more

    My Brand vs Competitors

    Benchmark your performance against the market.

    Compare CTR, ATC, and CVR to your competitors by keyword. Identify high-relevancy terms where you outperform and gaps where competitors gain share.

    Explore more

    Operations & Monitoring

    See what’s off,

    fix it fast

    KPI Dashboard

    Find the real reason behind your sales changes.

    All your core Amazon business analytics reports and KPIs — sessions, conversion rate, PPC performance, margin — in one place. Check daily, weekly, or monthly views to instantly understand what caused the change and what to fix next.

    Explore more

    FBA Inventory

    Manage stock levels with precision.

    Our system flags products as critical, urgent, healthy, or overstocked based on real sales velocity and PPC performance — helping you act before you run out or overorder.

    Explore more

    Refunds Analytics

    Find and fix the real causes of product returns.

    Track refund rates by refund date or even order date. Use it to update your content, address customer pain points, and spot quality or fulfillment issues early to reduce margin loss.

    Explore more

    Amazon Keyword Analytics

    Discover what the market is searching for next.

    See 1M+ keywords with top 3 ASINS by sales, and find where competitors rank and you don’t. Identify new market opportunities and shifts in customer demand before they peak.

    Explore more

    Chris Kjeldsen CEO at CGK Linens

    20+ people rely on MRP daily in decision making processes

    100%

    Plan vs. actual by SKU

    12%

    Refund loss reduction

    160hrs

    Saved a month

    Use cases

    Built to solve real problems

    Amazon sellers face

    Start free trial Book a demo

    Do I make money from new-to-brand customers?

    Do I make money from new-to-brand customers? Do I make money from new-to-brand customers?

    Is my CTR and CVR “good” vs average?

    Is my CTR and CVR “good” vs average? Is my CTR and CVR “good” vs average?

    Which keywords should I push harder?

    Which keywords should I push harder? Which keywords should I push harder?

    Do customers refund my products because of poor content?

    Do customers refund my products because of poor content? Do customers refund my products because of poor content?

    How many new-to-brand S&S customers did I get last month?

    How many new-to-brand S&S customers did I get last month? How many new-to-brand S&S customers did I get last month?

    Do I get more NTB customers during Prime day?

    Do I get more NTB customers during Prime day? Do I get more NTB customers during Prime day?

    Are my ads showing in the right places at the right time?

    Are my ads showing in the right places at the right time? Are my ads showing in the right places at the right time?

    Do I make money from new-to-brand customers?

    Do I make money from new-to-brand customers? Do I make money from new-to-brand customers?

    Is my CTR and CVR “good” vs average?

    Is my CTR and CVR “good” vs average? Is my CTR and CVR “good” vs average?

    Which keywords should I push harder?

    Which keywords should I push harder? Which keywords should I push harder?

    Do customers refund my products because of poor content?

    Do customers refund my products because of poor content? Do customers refund my products because of poor content?

    How many new-to-brand S&S customers did I get last month?

    How many new-to-brand S&S customers did I get last month? How many new-to-brand S&S customers did I get last month?

    Do I get more NTB customers during Prime day?

    Do I get more NTB customers during Prime day? Do I get more NTB customers during Prime day?

    Are my ads showing in the right places at the right time?

    Are my ads showing in the right places at the right time? Are my ads showing in the right places at the right time?

    Security

    Your Data, Always Secure

    Unbreakable Infrastructure

    Powered by Google Cloud for maximum uptime, scale, and compliance. Data is encrypted at all times — no exceptions.

    Privacy by Design

    Your data is locked down — never shared, never exposed. We request only the bare minimum permissions to operate.

    Engineered Secure

    Every service is built in Java with mandatory reviews, rigorous testing, and strict dependency control. No shortcuts, ever.

    Proven Support

    Our experts are former engineering leads and data science heads in finance, who aim to deliver support with uncompromising security standards.

    Safe data

    CCPA

    GDPR

    ISO

    More than just reporting

    Extra value that

    drives real results

    Alongside accurate data and one of the most advanced Amazon seller analytics tools, you get customization, flexibility, and a dedicated team to help you make the most of every insight.

    Real-Time Data

    Data updates every 30 minutes

    We refresh your data every 30 minutes, so you always see your business results without delay.

    Real-time data updates

    Customizable Reporting

    Reports built for your needs

    If something's missing, we'll add it. Your Amazon seller data analytics dashboards can be customized to track the metrics that matter to you.

    Customizable reporting

    Personalized Approach

    Reporting aligned to your model

    Whether you're a CPG brand, a durable goods seller, or an agency, we adapt reporting to match your specific goals and workflows.

    Personalized approach

    Dedicated Growth Support

    A team that works with you

    You get a dedicated account team to answer questions, guide you through our Amazon seller analytics software, explain results, and help you grow faster.

    Dedicated growth support

    Profit Dashboard

    Customer Lifetime Value

    Search Query Performance

    Custom Reporting Development

    KPI Dashboard

    Advertising Analytics

    Traffic Analytics

    Profit Calculator

    FBA Inventory

    Profit and Loss Statement

    Refunds Analytics

    Plan vs Actual

    Amazon Keyword Analytics

  • Our insights
  • +
  • Your data
  • \=
  • More Profit
  • Only 2 clicks stand between you and data you've never seen before

    Book a free demo call or start your free trial today and see exactly how it works for your business.

    Start free trial Book a demo

  • No long-term contracts
  • No setup fees
  • No credit card required

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